Schedule Viewer 2023
2024 Agenda Coming Soon!

The 2024 CMWorld Agenda is coming soon! Below you’ll find the 2023 Agenda including topics, speakers, and tracks. Check back soon for 2024 speaker and schedule announcements.

Use the filters to find the speakers and sessions that present solutions to your greatest content marketing challenges and plan your personal CMWorld experience.

Note that rooms do fill up and seating is first come, first serve, so arrive early to sessions that you would like to attend.

The New AR That Every Business Needs: Authentic Reality

Jenn Vande Zande  (Head of Digital Engagement, SAP CX)

Location: Room 152B

Date: Thursday, September 28

Time: 10:15 am - 10:55 am

Pass Type: All Access Pass, Main Conference Plus, Main Conference, Digital Pass - Get your pass now!

Session Type: Session

Track: Storytelling Techniques

Vault Recording: TBD


In this session, we’ll discuss the importance of the human element in your storytelling. In the age of AI, emotion and empathy are critical for truly connecting with buying humans. We will provide examples of authentic content that resonates with readers and how to re-focus your strategy to truly engage with prospects.